Department of Innovation Management

Friday, May 2nd, 2008

Pixar and Bob Iger saved Disney, which is good, although I don’t think any of Pixar’s animation compares to the Aladdin-Lion King days - but that just may be childhood nostalgia. Apparently, Iger is getting the credit for putting creative decisions back in the hands of the people who get paid to be creative. I’d think that is common sense, but I’ve seen firsthand how the converse is justified.

Before Mr Iger took over, Disney had a factory-like process for animation in which a business-development team came up with ideas and allocated directors to them.

Gah! No wonder! How many media companies do you think follow that model? My guess would be: most of them.

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